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News: QR Codes and Georgian smartphone users:

QR Codes are quite well-known in Georgia amongst smartphone users:

Financial.com

Awareness is high among smartphone owners. Nearly two-thirds have seen a QR code, and about half that number, or one-third overall, had used one.

The demographic breakdown of users who had seen vs. used a QR code was virtually identical. Smartphone users were almost evenly split by gender, and while users under age 55 were relatively few, the field was not dominated by 18- to 34-year-olds. Users who had seen or used QR codes tended to be more affluent and educated.

Using a QR code once or twice to try it out, however, does not necessarily translate into regular use. MGH found that 70% of all respondents said they would be interested in scanning a QR code either again or for the first time….

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